About us

Let us share our stories with you

Our Story

The MISSU® brand was established in 2008 by Helen Zeng whilst studying for her Marketing degree...

Since then, Helen has built a successful nail and beauty business with huge growth using her in depth knowledge of social media marketing reaching out to thousands of followers giving Helen a globally recognised base to grow and reach out to the industry.

Local business man Gareth Doe recognised the potential of the brand and product offering and formed a partnership with Helen in 2015. Following significant social media interest and sales, the MISSU beauty network ltd. was formally incorporated in 2016. The company has expanded its sales by circa 300% in just 6 months and carries on growing month by month. Our rapid growth has been primarily developed by the extensive brand awareness on social media by ourselves and many other Nail Art experts cooperatively helping each other to regularly achieve audiences of over 500K followers.

Missu Beauty Network Ltd. has become one of the fastest growing online nails businesses, supplying online classes, hands-on courses and selling the latest high quality products for nail artists. After many requests from our followers, MISSU has joined forces with other internationally known Nail Artists to offer our exclusive Online Masterclass for beginners and professional nail artists.

We now have a huge global clientele. As our business grows, we have taken on other highly motivated Nail Artists to distribute our ever popular products. For more information about becoming our distributor, please visit the link HERE.

Meet our team

Our Special Team Members

Helen Zeng

CEO and Master Educator of Missu Beauty Network Ltd.

Gareth Doe

Director of Missu Beauty Network Ltd.

Susan Phan

Missu Partner. International Nail Art Educator / Nail art expert with over 249k followers on instagram

GEMMA BOWDEN

Missu manager.

Our Distributors

Amir Hosein Sabonian

Missu Iran and UAE Distributor

Tony LY

USA Distributor. International Nail Artist with over 500k followers on Instagram

WIEN TANTONO

Missu Indonesian Distributor. Nail artist and educator in Indonesia.

SARAH HALEY

Missu Australian Distributor. Nail artist and educator in Australia.

Karen Lee

Missu Maylasia Distributor. Popular Instagram owner @sharingvu

Raza Hawezy

Missu Iraq and UAE Distributor.

Vinh Luong

Missu Canada Distributor.

Our Educators

Cassie Pattrick-o'hara

Missu educator in Sussex.

Leila Monroy

Missu Educator in Edinburgh.

Tinu Bello

Missu educator in London

Lucy James

Missu educator in Cambridgeshire.

Siobhan Harper

Missu educator in Fife.

Char Jones

Missu educator in wales.

Tracey Jennings

Missu educator in Liverpool

Ingrid Shields

Missu educator in County Down.

Rachel Smith

Missu educator in Belfast.

Lisa McCutcheon

Missu educator in Belfast.

Laura Jones

Missu educator in Liverpool

Our Story

The MISSU brand was established in 2008 by Helen Zeng whilst studying for her Marketing degree. Since then, Helen has built a successful nail and beauty business with huge growth using her in depth knowledge of social media marketing reaching out to thousands of followers giving Helen a globally recognised base to grow and reach out to the industry.

Local business man Gareth Doe recognised the potential of the brand and product offering and formed a partnership with Helen in 2015. Following significant social media interest and sales, the MISSU beauty network ltd. was formally incorporated in 2016. The company has expanded its sales by circa 300% in just 6 months and carries on growing month by month. Our rapid growth has been primarily developed by the extensive brand awareness on social media by ourselves and many other Nail Art experts cooperatively helping each other to regularly achieve audiences of over 500K followers.

Missu Beauty Network Ltd. has become one of the fastest growing online nails businesses, supplying online classes, hands-on courses and selling the latest high quality products for nail artists. After many requests from our followers, MISSU has joined forces with other internationally known Nail Artists to offer our exclusive Online Masterclass for beginners and professional nail artists.

We now have a huge global clientele. As our business grows, we have taken on other highly motivated Nail Artists to distribute our ever popular products. For more information about becoming our distributor, please visit the link HERE.

Meet our team

Our Special Members

Helen Zeng

CEO and Master Educator of Missu Beauty Network Ltd.

Gareth Doe

Director of Missu Beauty Network Ltd.

Gemma Bowden

Missu Manager.

Susan Phan

Missu Partner. International Nail Art Educator / Nail art expert with over 249k followers on instagram

Our Distributors

TONY LY

Missu Partner and USA Distributor. International Nail Artist with over 500k followers on Instagram.

WIEN TANTONO

Missu Indonesian Distributor. Nail artist and educator in Indonesia.

Sarah Haley

Missu Australian Distributor. Nail artist and educator in Australia.

Amir Hosein Sabonian

Missu Iran and UAE Distributor

Karen Lee

Missu Maylasia Distributor. Popular Instagram owner @sharingvu

Vinh Luong

Missu Canada Distributor.

Raza Hawezy

Missu Iraq and UAE Distributor.

Our Educators

Leila Monroy

Missu Educator in Edinburgh.

Cassie Pattrick-o'hara

Missu Educator in Sussex.

Atinuke Bello

Missu Educator in London.

Lucy James

Missu Educator in Cambridgeshire.

Siobhan Harper

Missu Educator in Fife.

Char Jones

Missu Educator in Wales.

Tracey Jennings

Missu Educator in Liverpool.

Ingrid Sheilds

Missu Educator in County Down.

Laura Jones

Missu Educator in Liverpool.

Rachel Smith

Missu Educator in Belfast.

Lisa McCutcheon

Missu Educator in Belfast.

Why choose Missu® products?

Premium quality products

No nasty ingredients. 5-free products.

Fantastic customer service

Dedicated team to support our clients and students by message, email, and phone

World famous nail artist

We collaborate with the best nail artists in the world to design the best products suitable from basic nails to advanced nail art